Wednesday 26 February 2014

Sample Essay Writing - What Must Be Considered

You may be looking at it or you may be required to write on it.

This is a particular type of writing essay that is often put for view by online research and writing services. As a student, you should not only consider looking at classification essay, you should also consider writing a sample essay that can be viewed as a sample paper by other students.

In most cases, students will turn to these essays because of the factor of time. Most students will keep research and writing till the last minutes before actually beginning the write-up. One of the most important aspects in any academic writing is the issue of time. In everything you do in academia, it is always necessary to make use of an outline. The outline guides you as you write from start to finish. The outline is there to ensure that you start and finish on time. Writing without an outline is what makes you get caught up by deadlines.

When an online research and writing service offers a sample paper for view, it is asking you to consider its services in writing your essay. There is nothing wrong if you rely on it, but make sure you consider the issue of plagiarism seriously. Your essay is supposed to be something ingenious. Fortunately, there are anti-plagiarism tools over that internet that you can use to check for the authenticity of what has been written for you and to also check the references linked to your reflective essay.

Source: http://ezinearticles.com/?Sample-Essay-Writing---What-Must-Be-Considered&id=1194732

Tuesday 25 February 2014

How to scrap a car: Top tips

Unsure about what to do when it comes to getting rid of your old car? Read our tips

The process of buying a new car often involves disposing of your old one, and if your car has reached the end of its life then you may be left with no alternative to having it scrapped. This may also be the case if your car fails its MOT and the cost of the repairs is more than the car is worth.

EU End of Life directive

In the past it was common to pay for someone to scrap your car but this meant many cars weren’t disposed of properly. Legislation based on the EU End of Life directive was implemented in the UK in 2002 and addressed the issue by making sure cars could be disposed of for free at licensed scrapyards. The increase in the value of certain metals since then means scrap merchants will usually pay for the metal they’ll recover when they scrap your car.

Use an authorised treatment facility

If your car is to be scrapped, it must be done at an authorised treatment facility (ATF), which is a scrapyard that's registered and monitored by the Environment Agency. There is a database of ATFs on the agency's website, and it's well worth a look. The facility will recycle your car in an environmentally friendly way and issue you with a Certificate of Destruction, which is important you keep, else you could find yourself liable for road tax and a fine, even when your car no longer exists.

Try online scrap merchants

There are now a number of online agents who will collect and scrap your car. You can usually find out how much they’ll pay for your car by entering the registration number and its location on their websites. There are also comparison sites for this so you can see who is offering the highest quote for your car.

Individual parts can make more cash

Depending on the condition of your car, you may make extra money by selling certain parts before it's scrapped. Getting a mechanic to take a look over the car will give you an idea of the value you could expect when negotiating at a scrapyard. The bigger, more fundamental parts like the engine, gearbox and brakes are likely to be worth the most.

Consider using auction sites

Whether you choose to scrap your car as a complete vehicle or to sell some of the parts separately first, auction sites offer an alternative to the scrapyard. Some people list their cars on auction sites at their scrap value in the hope of getting higher bids during the auction period.

Get the correct documentation

Remember that if you sell the car to someone, even if just for scrap, you need to let the DVLA know that you no longer have it by completing section three of the V5C vehicle registration document. It has been known for people to collect cars for scrap and then continue using them without a valid MOT – if you haven’t completed the right paperwork, you will still be responsible for the car. If you sell the parts and then scrap it, you need to get a Certificate of Destruction.

Source: http://www.carbuyer.co.uk/tips-and-advice/138478/how-to-scrap-a-car-top-tips

Monday 24 February 2014

Data Mining As a Process

The data mining process is also known as knowledge discovery. It can be defined as the process of analyzing data from different perspectives and then summarizing the data into useful information in order to improve the revenue and cut the costs. The process enables categorization of data and the summary of the relationships is identified. When viewed in technical terms, the process can be defined as finding correlations or patterns in large relational databases. In this article, we look at how data mining works its innovations, the needed technological infrastructures and the tools such as phone validation.

Data mining is a relatively new term used in the data collection field. The process is very old but has evolved over the time. Companies have been able to use computers to shift over the large amounts of data for many years. The process has been used widely by the marketing firms in conducting market research. Through analysis, it is possible to define the regularity of customers shopping. How the items are bought. It is also possible to collect information needed for the establishment of revenue increase platform. Nowadays, what aides the process is the affordable and easy disk storage, computer processing power and applications developed.

Data extraction is commonly used by the companies that are after maintaining a stronger customer focus no matter where they are engaged. Most companies are engaged in retail, marketing, finance or communication. Through this process, it is possible to determine the different relationships between the varying factors. The varying factors include staffing, product positioning, pricing, social demographics, and market competition.

A data-mining program can be used. It is important note that the data mining applications vary in types. Some of the types include machine learning, statistical, and neural networks. The program is interested in any of the following four types of relationships: clusters (in this case the data is grouped in relation to the consumer preferences or logical relationships), classes (in this the data is stored and finds its use in the location of data in the per-determined groups), sequential patterns (in this case the data is used to estimate the behavioral patterns and patterns), and associations (data is used to identify associations).

In knowledge discovery, there are different levels of data analysis and they include genetic algorithms, artificial neural networks, nearest neighbor method, data visualization, decision trees, and rule induction. The level of analysis used depends on the data that is visualized and the output needed.

Nowadays, data extraction programs are readily available in different sizes from PC platforms, mainframe, and client/server. In the enterprise-wide uses, size ranges from the 10 GB to more than 11 TB. It is important to note that two crucial technological drivers are needed and are query complexity and, database size. When more data is needed to be processed and maintained, then a more powerful system is needed that can handle complex and greater queries.

With the emergence of professional data mining companies, the costs associated with process such as web data extraction, web scraping, web crawling and web data mining have greatly being made affordable.

Source:http://ezinearticles.com/?Data-Mining-As-a-Process&id=7181033

Sunday 23 February 2014

How to Write Online Content for SEO, Google and Marketing

The web can be a difficult environment and many professional writers do not understand how to write for it. Three primary rules of writing for the Internet align with the habits of web readers:

1) Be brief; web readers have short attention spans;

2) Readers find content through search engines, so choose words search engines can find;

3) Readers enjoy passing content on to others, so provide links.

Some other important considerations:

The web is a vast universe of unstructured content – On the web, relevance is paramount. With infinite choices, readers will focus only on what matters to them. Design your web content for search engines. In functional terms that means: Write for Google. When you do, your material will be relevant to your website visitors. Plus, they will be able to understand it and “act on it.”

Web users evaluate your words to check for relevance – Flowery, figurative or highly technical words and terms will send readers elsewhere. In traditional media, writers are in charge of the terms they use. Web readers establish what “they think” a particular word or phrase means. Internet readers thus “own” web content and Internet writers do not.

The web is filled with incorrect information – Web readers are skeptical of online content. You must convince quickly them that your content is credible, so include links to respected authorities.

Regularly change and improve your web content – Internet readers expect updated information. Upgrade regularly. Searchers perpetually seek new content, so refresh yours as often as possible. You cannot govern the online reading experience. As a newspaper, magazine or book writer, you can assume that your readers regard your material as relevant. Otherwise, they wouldn’t read it. Web readers may land on your web page randomly, bounced in from search engines or social media referrals. Readers spend less time reading web pages than print pages.

After scanning, online readers give you “an average of three to six seconds to engage them.” If the content doesn’t intrigue them, they hit the back button to chase more relevant material. Offline, you can make an informed guess about the identity of your readers. Online, you haven’t a clue. Your online writing is aimed not at individual readers, but at search engines. That’s how readers find you. Focus on the requirements of interested searchers who seek specific keywords and links.

What about keywords?

For a web writer, keywords – “strings of characters that people enter into search fields” – are mother’s milk. Keywords may be single words, long phrases or “word combinations.”

So-called “long-tail” keywords are highly specific, lengthy phrases. They are designed to draw Internet users with particular interests. To learn about the context of long-tail keywords, visit social media sites, blogs and online forums that are popular with your target audience and your competitors. Identify repeated keywords and phrases. Research keywords using Google Alerts, Yahoo Pipes and Yahoo Alerts. Popular words – or “tags” – that people assign to relevant web content and social media are also helpful.

Pepper your main web page and subsequent pages with keywords that matter. Post the specific purpose of your pages – shopping, support, services and so on – in your website titles and links. Add “a verb to your keyword phrase,” for example, “learn about” or “shop for” or “compare.”

Keyword research is a straightforward process. Brainstorm the “seed words” people might use to find information about your topic. Start with the most generic terms. Create “keyword clouds,” keywords that relate to one another. Google AdWords is a good tool for keyword research. Other tools include Keyword Discovery Tool, Goggle Insights and the Free Keyword List Generator. Wordtracker helps you check your competition. Type your potential keywords into Google’s search box. It will show you “various incremental possible matches for your search string,” each matched by the “hits” or returns for each search phrase.

Creating Great Web Content

Follow this six-step plan to create the most effective web content:

1. Establish exactly who your target audience is.

2. Do keyword research to determine what specific words and phrases your target audience uses to search for relevant web content. Make Google your default search engine for this research.

3. Create a list of “core words” that are most popular with your target audience.

4. Create a web page for each of these words.

5. Routinely test the pages you create for relevance.

6. Adjust your web content to optimize its relevance

Source: http://www.business2community.com/content-marketing/write-online-content-seo-google-marketing-0772596#!wIjyT

Thursday 20 February 2014

8 Methods Of Internet Marketing - That Will Help Your Business

The way we do business at the moment has changed dramatically and that is because of the internet, I am going to explain to you in this article 8 different methods of internet marketing.

With email and the internet we now have a way to show our products, services and opportunities to people worldwide, this gives us a way to constantly keep in contact with our customers, prospects and leads.

1. SEO - Search engine optimization is an excellent method of driving traffic to your website or blog, SEO works by trying to get your site or blog to rank high on the search engines.

The way to do this is by finding valuable keywords in your niche that people search for everyday, then once you find a keyword that you are looking for you then go and write some content around that keyword and put it on your site or blog.

You then have to promote that content you wrote and get back links and social media votes, SEO is one of my favorite methods of internet marketing.

2. PPC - Pay Per Click allows you to create ads that are linked to high traffic keywords, what you do with PPC is you can make as many ads as you wish and both Google and Yahoo have programs that allow Pay Per Click.

Basically with Pay Per Click programs you decide how much you are willing to pay for people to click on your ad, and the more you want to Pay Per Click the higher on the search engines your ad will be, the price varies from pennies to hundreds of dollars.

If you do decide to use this method of internet marketing make sure you have enough money to use on it because once you stop paying for your ad it will not rank high on the search engines anymore.

3. Google AdSense - The way this method works is you have ads from other peoples websites on your website, every time other peoples ads get clicked on in your site you will make money.

The price will depend on the keyword related to the ad, if you don't want your competitors to appear on your site you can block them out.

One of the very good things about Google AdSense is when you pay for an ad that will appear on another persons website this creates a back link to your site which will eventually improve your ranking on the search engines the more back links you get.

These ads are a very effective way of generating lots of traffic to your site that you target and along with the other methods it is only one of the top effective methods of internet marketing.

4. Banner Ads - These ads are very colorful, have graphics, animated and they can catch peoples eyes very fast, you can place these banner ads either at the top or along the bottom of a webpage.

You is also vertical banner ads which you can place on either side of a web page, we call these sky scrapers.

So whichever type of banner ad appears on someone's page they always link back to a different website, which will be yours in this case.

I would recommend that you try to avoid animated ads, because according to statistics these types of ads do not work as well as the ads that have no motion in them.

5. Online Newsletters - This is a very effective way of forming a relationship with your potential customers, with this method you can constantly keep people up to date about new products, services and changes.

On the bottom of the newsletter you should make sure and have an opt in and an opt out form, if you wanted to you can always have an opt in form on your website which is very effective too.

6. Online Magazines - This type of method is similar to print magazines where you would buy ad space for a certain fee, and depending on how much traffic that the particular magazine gets this will decide the fee you pay.

7. Website Lead Generation - With this method there are services that can provide you leads that are already qualified and you will pay a certain price per lead.

The way it works is that these particular companies find possible leads in a few different ways and one of the ways includes cold calling, I could go into a lot more detail on all these different methods of internet marketing but it would take more than just this one article.

8. Online Directories - This method of internet marketing is where you have loads of different types of online directories and city guides, you also have the online yellow pages.

You can get yourself listed under the correct categories that relates to what you are doing, with the majority directories they have a general listing which is free and you can also pay for adverts if you wish too.

So in this article I have only explained the basic principles of just 8 methods of internet marketing and there's a good few more you can use too, but remember that you do not have much of a chance to interact with potential prospects with internet marketing apart from the phone so make you portray the right message online.

Source: http://ezinearticles.com/?8-Methods-Of-Internet-Marketing---That-Will-Help-Your-Business&id=6876343