Monday 26 January 2015

Catching Online Content Scrapers

Content scrapers are all over the Internet. They steal your content and use them for their own blogs without your permission. Some scrapers merely copy the content from your blog but many take content and present it as new.

It is very disconcerting to see your content appear, word for word, on someone else's website and you know that you had absolutely nothing to do with that (aside from actually writing the content) and you certainly did not give your permission to anyone to use your content without the proper (or any) attribution for you. On the other hand, however, if a person doesn't change your article and gives you credit and links back to your original article, that is okay.

Catching content scrapers in the act

Most likely, you don't even know where to begin when it comes to figuring out exactly who is stealing your content. There are several websites that will help you to reveal exactly who is doing you wrong.

Copyscape: Copyscape is a search engine in which you can put the full URL of where your content lives and it will let you know if and where there are duplicates. Copyscape has a search function that won't cost you anything. If you prefer their premium service, it will allow you to check up to 10,000 pages.

WordPress trackbacks: You can see when someone includes your content in their blogs. If they don't change the article and give you the credit and link to the original article, that is fine. This is not scraping. If the person puts their noame on your article, it can be considered plagiarism.

Webmaster Tools: If you go to Webmaster Tools, click on "Look Under Your site on the Web" and then click on "Links to Your Site," columns will appear with linked pages. From this, you can see that websites that aren't social media websites, social bookmarking websites or loyal fans and that link to a large number of your posts is very possibly a content scraper. If you want to verify this, you should go to those particular websites. In order to do that, you should click on any of the domains to be able to see the details of specifically which pages on your websites they are connecting with.

Using Google Alerts: If you don't happen to post a high volume of content and you aren't interested in paying attention to who and how many times your business is mentioned, you can create a Google Alert that matches the titles of your posts verbatim. You do this by putting quotation marks around the titles. You can set it up so that they come to you automatically every day.

Once you have established that your content is being scraped: Once you have figured out that your content is being scraped, you can get credit for your posts that have been scraped. If you use WordPress, you can try the RSS footer plugin, which will let you put your text (or at least a portion of it) at the top or bottom of the RSS feed. An attribution line will appear with your title, you as the author and a list of social media channels where people can connect with you. This is an excellent way to counteract the fact that your content is being stolen and still get something for your business. That scenario is a lot better than you just being a sitting duck and scrapers coming along and taking from you whatever they wish to take.

Putting a stop to content scrapers

If other people stealing (or scraping) your content is abhorrent to you, there are a few effective things that you can do to combat it. The first thing that you can do is to communicate with the website that is stealing from you and basically give them a cease and desist order. You can communicate through a contact form on their website, if they have one or you can send an Email, if there is an available Email address. If there is no contact form on the website, you can go to Whois Lookup and find out who owns that particular domain. If you find that it isn't registered privately, you should at least be able to find an Email address of the administrator. There are ways of finding out the information that you need in order to make contact. Another thing that you can do is to visit the DMCA and click on their "takedown services," which will allow you to eliminate anyone whom is stealing your content.

Conclusion

Content scraping is highly unethical but it is done all of the time. Not everyone is as adept as others at producing large quantities of content. That is when the content scrapers get creative. If they aren't capable of writing the content themselves, they will just take what they want from other people. As a genuine, hardworking content writer, you have a right to protect yourself and your business's interests. You fight back in whatever way you feel you must. Content scraping is very easy to do but it isn't about it being easy. It is about doing the right thing. There are many available tools to help you determine if your content is being stolen. It behooves you to make full use of them.

We are pleased to provide you with the insightful comments contained herein. For a free assessment of your online presence, let's have coffee.

Carolyn T. Cohn is the Chief Editor of CompuKol Communications. Mrs. Cohn has a wealth of experience in managing people and projects. She has run several editorial departments for various companies. Mrs. Cohn has 25 years of editorial experience and her expertise covers a wide range of media, such as online editing, editing books, journal articles, abstracts, and promotional and educational materials. Throughout her career, Mrs. Cohn has established and maintained strong relationships with professionals from a wide range of companies. The principle that governs her work is that all words need to be edited.

Source: http://ezinearticles.com/?Catching-Online-Content-Scrapers&id=7747976

Wednesday 21 January 2015

How to Deal with Content Scrapers

There are few approaches that people take when dealing with content scrapers. The Do Nothing Approach, Kill them all approach, Take Advantage of them approach.

The Do Nothing Approach

This is by far the easiest approach you can take. Usually the most popular bloggers would recommend this because it takes A LOT of time fighting the scrapers. This approach simply recommends that “instead of fighting them, spend your time producing even more quality content and having fun”. Now obviously if it is a well-known blog like Smashing Magazine, CSS-Tricks, Problogger, or others, then they do not have to worry about it. They are authority sites in Google’s eyes.

However during the Panda Update, we know some good sites got flagged as scrapers because google thought their scrapers were original content. So this approach is not always the best in our opinion.

Kill them all Approach

The exact opposite of the “Do Nothing Approach”. In this approach, you simply contact the scraper and ask them to take the content down. If they refuse to do so or simply do not reply to your requests, then you file a DMCA (Digital Millennium Copyright Act) with their host. In our experience, majority of the scraping websites do not have a contact form available. If they do, then utilize it. If they do not have the contact form, then you need to do a Whois Lookup.

Whois Lookup

You can see the contact info on the administrative contact. Usually the administrative, and technical contact is the same. The whois also shows the domain registrar. Most well-known web hosting companies and domain registrars have DMCA forms or emails. You can see that this specific person is with Hostgator because of their nameservers. HostGator has a form for DMCA complaints. If the nameserver is something like ns1.theirdomain.com, then you have to dig deeper by doing reverse IP lookups and searching for IPs.

You can also use a third party service for DMCA.com for takedowns.

Jeff Starr in his article suggest that you should block the bad guy’s IPs. Access your logs for their IP address, and then block it with something like this in your root .htaccess file:

1    Deny from 123.456.789

You can also redirect them to a dummy feed by doing something like this:

1    RewriteCond %{REMOTE_ADDR} 123\.456\.789\.

2    RewriteRule .* http://dummyfeed.com/feed [R,L]

You can get really creative here as Jeff suggests. Send them to really large text feeds full with Lorem Ipsum. You can send them some disgusting images of bad things. You can also send them right back to their own server causing an infinite loop which will crash their site.

The last approach that we take is to take Advantage of them.

Source:http://www.wpbeginner.com/beginners-guide/beginners-guide-to-preventing-blog-content-scraping-in-wordpress/

Sunday 11 January 2015

Customer Relationship Management (CRM) Using Data Mining Services

In today's globalized marketplace Customer relationship management (CRM) is deemed as crucial business activity to compete efficiently and outdone the competition. CRM strategies heavily depend on how effectively you can use the customer information in meeting their needs and expectations which in turn leads to more profit.

Some basic questions include - what are their specific needs, how satisfied they are with your product or services, is there a scope of improvement in existing product/service and so on. For better CRM strategy you need a predictive data mining models fueled by right data and analysis. Let me give you a basic idea on how you can use Data mining for your CRM objective.

Basic process of CRM data mining includes:

1. Define business goal
2. Construct marketing database
3. Analyze data
4. Visualize a model
5. Explore model
6. Set up model & start monitoring

Let me explain last three steps in detail.

Visualize a Model:

Building a predictive data model is an iterative process. You may require 2-3 models in order to discover the one that best suit your business problem. In searching a right data model you may need to go back, do some changes or even change your problem statement.

In building a model you start with customer data for which the result is already known. For example, you may have to do a test mailing to discover how many people will reply to your mail. You then divide this information into two groups. On the first group, you predict your desired model and apply this on remaining data. Once you finish the estimation and testing process you are left with a model that best suits your business idea.

Explore Model:

Accuracy is the key in evaluating your outcomes. For example, predictive models acquired through data mining may be clubbed with the insights of domain experts and can be used in a large project that can serve to various kinds of people. The way data mining is used in an application is decided by the nature of customer interaction. In most cases either customer contacts you or you contact them.

Set up Model & Start Monitoring:

To analyze customer interactions you need to consider factors like who originated the contact, whether it was direct or social media campaign, brand awareness of your company, etc. Then you select a sample of users to be contacted by applying the model to your existing customer database. In case of advertising campaigns you match the profiles of potential users discovered by your model to the profile of the users your campaign will reach.

In either case, if the input data involves income, age and gender demography, but the model demands gender-to-income or age-to-income ratio then you need to transform your existing database accordingly.

For any queries related to Data mining CRM applications, please feel free to contact us. We would be pleased to answer each of your queries in detail.

Source:http://ezinearticles.com/?Customer-Relationship-Management-%28CRM%29-Using-Data-Mining-Services&id=4641198

Tuesday 6 January 2015

Data Mining Is Useful for Business Application and Market Research Services

One day of data mining is an important tool in a market for modern business and market research to transform data into an information system advantage. Most companies in India that offers a complete solution and services for these services. The extraction or to provide companies with important information for analysis and research.

These services are primarily today by companies because the firm body search of all trade associations, retail, financial or market, the institute and the government needs a large amount of information for their development of market research. This service allows you to receive all types of information when needed. With this method, you simply remove your name and information filter.

This service is of great importance, because their applications to help businesses understand that it can perform actions and consumer buying trends and industry analysis, etc. There are business applications use these services:

1) Research Services
2) consumption behavior
3) E-commerce
4) Direct marketing
5) financial services and
6) customer relationship management, etc.

Benefits of Data mining services in Business

• Understand the customer need for better decision
• Generate more business
• Target the Relevant Market.
• Risk free outsourcing experience
• Provide data access to business analysts
• Help to minimize risk and improve ROI.
• Improve profitability by detect unusual pattern in sales, claims, transactions
• Major decrease in Direct Marketing expenses

Understanding the customer's need for a better fit to generate more business target market.To provide risk-free outsourcing experience data access for business analysts to minimize risk and improve return on investment.

The use of these services in the area to help ensure that the data more relevant to business applications. The different types of text mining such as mining, web mining, relational databases, data mining, graphics, audio and video industry, which all used in enterprise applications.

Source:http://ezinearticles.com/?Data-Mining-Is-Useful-for-Business-Application-and-Market-Research-Services&id=5123878

Thursday 1 January 2015

Excellent Data Scraping Services Of Datascrapingservices.us

Data Scraping is a process in which different web sites or other sources to gather relevant information. Data Scraping services to gather important information to organizations that helped a lot of decisions and marketing strategies to help. Data Scraping services, even the companies that want a database of important information to help develop.

By applying Data Scraping services to organizations to increase profits, reduce risks and are able to identify scams. All important information you need to develop a database, Data Scraping can be very useful for you. It is a known fact that the most popular Internet tool is used to collect data, but it can be a time consuming task.

It is better for Data Scraping services, which vary according to your needs and all types of websites can collect data for any assignment. Bespoke web Data Scraping, data extraction services to various organizations are known as the offered services. You only company offering quality web services for data extraction should be carried out under the ethical approach.

Data Scraping Services can be defined as the process of retrieving data from a different source processes unstructured or store. Data extraction is very useful for large organizations that manage large amounts of data on a daily basis to be converted into information and stored for later use. Data extraction is a systematic way to extract and organize data from distributed and semi-structured electronic documents available online and in stores different data.

In business world today, very competitive, critical information, such as statistics on the number of customers and competitors use sales between the companies play an important role in policymaking. By signing the provider of Data Scraping, you can access data critical various sources, including websites, databases, images and documents.

We also provide Web data extraction services to retrieve data from web pages are included in the process involved. Web pages, HTML, XHTML, PHP, ASP, etc., for different languages, such as data from web pages are designed using scraps, all according to an API that is designed to extract data from web sites need help.

Web data extraction services relevant to the extent the research, and research companies have become the main activity of this day. The need for new companies to implement policies and strategies to stay informed with changing trends occur. The only possible efficient data extraction is done on a regular basis.

Data scraping can help you make strategic decisions that shape their business objectives. If your customer information and nuggets, the activities of its jurisdiction and determine the performance of your organization, it is very important information on hand at any time.

Scrape data from the software using the website is the proven process of extracting data from the web. The retrieved data for the world according to the wishes of all the important information such as the Internet can be used in various industries. We offer the best web software for data extraction. We have expertise and Web mining, the end view of knowledge, end screen, emails services, Data Scraping to extract capture the Internet.

So, whether you need to extract or scrape or want to mining text, images or any kind of data, you can rely on professional data extraction services provider, www.datascrapingservices.us for all your data mining and web data extracting and website data scraping requirements.

Source:http://www.articlesbase.com/outsourcing-articles/excellent-data-scraping-services-of-datascrapingservicesus-5336770.html